A generic cover letter gets ignored. Recruiters skim dozens of letters per vacancy, and most of them open with the same line. Vista AI writes a first draft that matches the job you are applying for, using your real experience, so you only have to make it yours.
How it works
- Paste the job advert into the chat.
- Add 3 to 5 facts about you: past roles, skills and one result with a number.
- Ask for a cover letter of about 250 words in the tone you want.
- Read it, replace anything that is not true or not you, and send it.
A complete example
This is the kind of letter you can get for a junior marketing vacancy. The prompt was: "Write a 250-word cover letter for a Junior Marketing Specialist at a sustainable coffee brand. I ran the Instagram account of a student society, grew it from 800 to 3,200 followers in a year, and wrote the weekly newsletter."
Dear Ms. de Vries,
Your team is turning coffee waste into compost for local farmers, and that is exactly the kind of brand I want to build a career around. I would love to bring my social media experience to your Junior Marketing Specialist role.
Last year I took over the Instagram account of my student society, which had 800 followers and almost no engagement. By switching to short behind-the-scenes videos and posting three times a week, I grew it to 3,200 followers in twelve months. I also wrote and sent the weekly newsletter, learning what subject lines people actually open.
Your vacancy asks for someone who can write clearly and test ideas quickly. That is how I work: I try something small, look at the numbers and keep what works.
I would be glad to talk about how I could help you reach more people who care where their coffee comes from.
Kind regards,
Sam Jansen
Notice what makes it work: it names the company's mission, uses one concrete result, and links the experience to a line in the advert.
Weak versus strong openings
- Weak: "I am writing to apply for the position of Junior Marketing Specialist at your company."
- Strong: "Your team is turning coffee waste into compost for local farmers, and I want to help more people hear that story."
The weak version could be sent to any employer. The strong one could only be sent to this one.
Mistakes that get a letter rejected
- Repeating your CV. The letter should explain why you fit, not list every job again.
- Empty claims. "Hard-working team player" proves nothing. A result with a number does.
- Wrong company name or role. AI drafts sometimes keep a placeholder. Check every name before sending.
- Invented achievements. Only include facts you can explain in an interview.
- Too long. Three to four short paragraphs on one page is enough.
Prompts to improve your letter
- "Rewrite my opening so it mentions something specific about the company: [company info]"
- "Shorten this letter to 200 words without losing the main result."
- "Which requirements in this advert does my letter not address yet?"
- "Turn these tasks into strong CV bullet points: [text]"
- "Give me 10 likely interview questions for this job and how I could answer them."
Motivatiebrief and other languages
Applying in the Netherlands or Belgium? Ask for a motivatiebrief in Dutch and say whether the company is formal or informal. Dutch letters are usually a little more direct and shorter than English ones. The same works in German, French and Spanish: say the language and the tone, then read the result carefully, because small wording mistakes stand out to native readers.